Posts Tagged ‘readership’

2008 Readership Survey report out

November 4, 2008

The Media Research User’s Council (MRUC) has released the Indian Readership Survey 2008 R2 data. In an industry meet on November 4, 2008. The data would be available with all players for their individual analysis on November 5, 2008.

The MRUC did share the numbers of the top players in the various reported languages, further divided in dailies and magazines.

Magazine readership has come down. But still India Today it the highest read magazine. For me it a surprise!!

Malayala Manorama and Mathrubhumi lead among Malayalam publications. Though they have both declined and are now 121.8 lakh and 97.1 lakh, respectively.

Source: www.exchange4media.com

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